A List of Web Predicitions for 2007
1. Traditional newspapers & television stations will become irrelevant as more and more quality video, audio and text content first appears on-line.
2. Web users will watch more on-line video ads, as long as they are short (like TV), are funny or engaging, and introduce content they really want. Copywriters, Art Directors and Ad Agencies will learn how to use this medium more effectively.
3. Web design skills for small devices will be in strong demand.
4. The Political Action Committee (PAC) of one comes full force. Political campaign ads in the form of podcasts, vodcasts, blogs will lay the groudwork for the 2008 election year, meaning individual voices will have more influence than at any other time in US history.
5. The web will continue to be more about communication than technology.
6. Black text on white background will still be the easiest to read.
7. Craigslist.com will have to make the choice, get a face-lift or loose popularity.
8. Despite improvements in technology, the web will continue to get slower.
9. Marketing departments will realize that Search Engine Optimization is less important than quality content and real buzz about their product by their customers.
10. Adobe will release an new version of Studio 8, except give it a new name. New features will be nominal.
December 29th, 2006 at 1:17 pm
I hope you’re wrong on 7 and right on 9.
I also think that computers are on their way out as a host of other devices embrace the internet, as an addition to your #3.